Farewell Foxwood

Designing for Farewell Foxwood was one of the most rewarding creative challenges I’ve taken on. This original musical revue gave me the opportunity to develop a visual identity from the ground up—one that honored both the show’s storyline and its emotional core.

Farewell Foxwood follows an aging couple who have owned and operated a beloved theater for decades. Now preparing to sell it, they revisit treasured memories from their time onstage and backstage. Through a blend of heartfelt ballads, playful ensemble numbers, and poignant moments, the revue captures the rich, layered history of The Foxwood.

For the design, I wanted to reflect the nostalgia and warmth of the story. I centered the visual around the couple, silhouetted in soft stage light, gazing toward their final curtain. In the shadows of that curtain are figures from the songs performed throughout the show—representing how these characters not only inhabit the theater’s history but exist because of this couple’s legacy.

To bring this concept to life, I chose a digitally painted style that feels personal, hand-crafted, and timeless. I wanted the design to evoke a sense of familiarity and nostalgia—something that felt like a memory in and of itself.

The History

Telling The Story On Paper

For this spread, I didn’t want the storytelling to live solely on the main poster—I wanted it to flow throughout the entire playbill. The inside spread references a note left by the older couple to the theater’s next owners, featured at the end of the show. Surrounding the note are personal items they leave behind, each tied to a cherished memory from their time running the theater. The inside design is intentionally dusty, worn, and aged, evoking the history of the space. In contrast, the cast inserts are clean and vibrant—reflecting the energy of a brand-new show. The back cover represents the back of the theater, or stage door, further emphasizing the building’s age and slow decay.

Altogether, the spread is meant to reflect the passing of time—the beauty of what once was, the excitement of what’s to come, and the emotional weight of letting go.

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